Tag Archives: professional services marketing

24 great tips to help you run a teleseminar which generates you business

April 27, 2010 – 7:44 am

Running teleseminars is an inexpensive way of letting prospective clients sample your services. However, how do you get the most out of a teleseminar? What do you need to do to make sure the teleseminar is a great learning experience for your attendees? How do you maximise the number of attendees? After running over six teleseminars, these are our 24 top tips.

By Heather Townsend | Posted in Uncategorized | Also tagged , , , , , | Comments (0)

Nine mistakes new professional advisers commonly make with their first website

April 19, 2010 – 8:12 am

Your website is your shopfront to the world, via the internet. You website needs to communicate why someone should contact you, and how they can contact you. Amazingly, many websites of professional advisers fail to do this.

By Heather Townsend | Posted in business efficiency, marketing and branding yourself | Also tagged , , , , , | Comments (1)

B2B Social Media: Be There, Be Relevant, Be Proven

March 8, 2010 – 9:00 am

From a new business perspective, social media has critical impact in the first three stages of the sales funnel. That is, Awareness, Interest and Evaluation. From a social media perspective, you need to do the following, be there, be relevant, be proven.

By Heather Townsend | Posted in marketing and branding yourself | Also tagged , , , , | Comments (1)

What does credibility really mean for a professional adviser?

February 16, 2010 – 8:25 am

What does credibility actually mean for a professional adviser, and why is it so important?

By Heather Townsend | Posted in marketing and branding yourself | Also tagged , , | Comments (0)

How efficiently & effectively are you marketing your practice?

December 9, 2009 – 1:01 pm

Marketing a professional services firm can often be viewed as a black art. This need not be the case. Successful marketing tactics for a professional practice is normally reliant on establishing your expert status in the mind of your audience.

By Heather Townsend | Posted in business efficiency, marketing and branding yourself | Also tagged , , , | Comments (0)
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